The online ad for Miracle Mattress in San Antonio featured a woman screaming as two twin restaurant investment company of mattresses topple. In a statement posted to the store’s social media on Friday, owner Mike Bonanno said the store ‘will be closed indefinitely.

11 anniversary to avoid any further distractions from a day of recognition and remembrance for the victims and their families. He repeated his Thursday apology, saying the online ad was produced without his knowledge by employees in San Antonio. Bonanno said he will announce next week ‘accountability actions’ taken with the employees responsible for the ad. 11 promotional video offering a ‘Twin Tower sale’ that caused a firestorm online and sparked death threats against employees, according to Fox News. We are not hate, we are love. We are somebody that stands out,’ Cherise Bonanno, manager of the store and Mike Bonnano’s daughter,¬†told News 4 San Antonio¬†on Thursday as she spoke through tears. We’re Miracle Mattress, we make miracles happen.

For our lives to be in danger, that’s no what we ever wanted. She added: ‘It was stupid, it was a stupid idea that we sent out and we apologize for our stupidity and we really hope that you forgive us for what we have done. On Friday, Facebook users remained baffled by the company’s decision to release the video. In all seriousness, how did NOBODY speak up during the inception of this ad and say it was a bad idea? Every single one of us does stupid stuff on a regular basis, but you would think somewhere between the inception of this idea and the execution that SOMEONE would have said “hey guys, I may be the new guy here, but maybe this is not the best idea,”‘ Seth Chambers wrote. Others raised questions as to whether the owner’s daughter would be fired. The backlash of this is significant,’ Kirsty F.